We’re excited to announce that Octane11 has joined the LinkedIn Marketing Partner Program for Reporting & ROI! Our powerful new integration with LinkedIn brings our clients an enhanced ability to connect their multi-channel B2B marketing data with one of the world’s most influential business networks. As part of our mission to deliver best-in-class insights and solutions for B2B agencies and enterprise marketers, we’re thrilled to help unlock LinkedIn’s unique reach and targeting for our clients.

Why LinkedIn Matters for B2B Marketers

LinkedIn is the go-to platform for B2B marketers worldwide. With over 1 billion members and millions of active companies, LinkedIn is a powerful platform that reaches decision-makers across industries and helps drive more effective account-based marketing (ABM) and demand generation campaigns. By connecting LinkedIn’s robust targeting and engagement data directly into Octane11’s platform, we’re enabling clients to leverage their marketing investment within a fully integrated, multi-channel marketing analytics and optimization solution.

How Octane11’s LinkedIn Integration Works

Our new integration with LinkedIn allows Octane11 clients to easily incorporate LinkedIn performance data alongside other key marketing channels. Here’s how it enhances your B2B marketing insights:

• Unified Multi-Channel Analytics: Measure LinkedIn performance alongside other critical marketing channels, giving you a comprehensive view of campaign effectiveness across all platforms.

• Account-Level Insights: Access granular insights at the account level, enabling teams to identify which accounts are engaging and converting through LinkedIn, allowing for more targeted follow-up.

• Enhanced Reporting Capabilities: Bring LinkedIn’s performance metrics into Octane11’s reporting suite, where they can be easily compared to industry benchmarks, creating actionable insights that help optimize future campaigns.

• Data-Driven Recommendations: With LinkedIn data integrated, Octane11’s AI-driven recommendations provide actionable suggestions to help optimize LinkedIn campaigns based on trends, engagement, and impact on the sales funnel.

By enriching LinkedIn’s performance data with Octane11’s proprietary benchmarking and multi-channel intelligence, we’re empowering marketing teams to drive even more impactful, data-driven decisions.

What This Means for Octane11 Clients

For B2B marketing teams and agencies, this integration is a game-changer. Whether running ABM initiatives, nurturing demand, or closing enterprise deals, LinkedIn now seamlessly fits into Octane11’s analytics and reporting. This deeper integration ensures a 360-degree view of campaign impact, faster insights into cross-platform performance, and a more strategic approach to connecting with high-value audiences on LinkedIn.

We’re proud to work alongside LinkedIn to bring our clients enhanced capabilities that amplify B2B marketing efforts. Ready to experience the benefits of LinkedIn + Octane11? Visit our LinkedIn Marketing Partner page or learn more on our website.

Stay tuned for more updates as we continue to expand our integrations and deliver powerful new ways to enhance your B2B marketing outcomes.